Salesforce Salesforce-Marketing-Associate Exam Dumps PDF

Question 1

A marketing associate at Cloud Kicks has created a promotional email and wants to send itto internal marketing, compliance, and sales teams. The teams currently consist of 15individuals each.How should the associate send a preview of the promotional email to the internal teams?

A. Send a proof based on a Subscriber Preview.
B. Send to a test data extension in the test send.
C. Enter the email addresses under Recipient in the test send.

Answer: A

Question 2

Cloud Kicks is sending an email and wants to avoid any auto-responses filling up thecustomer service inbox so that support staff can respond to customer inquiries.Which feature is configured in an account to meet these requirements?

A. Delivery Profiles
B. Reply Mail Management
C. From Address Management

Answer: B

Question 3

A marketing associate has a list of contacts that needs to be imported into a data extensionfrom a text file.Which type of data extension should the associate use to complete this task?

A. Standard data extension
B. Random data extension
C. Filtered data extension

Answer: A

Question 4

The marketing team at Cloud Kicks has identified an audience for their upcoming journeythat will refresh daily using a data filter in Automation Studio.Which entry source should an associate use for the journey?

A. Audience
B. Salesforce Data Entry Event
C. Data Extension

Answer: C

Question 5

The marketing team at Northern Trail Outfitters is exploring how they can make theirpromotional emails more engaging. Part of this is applying more Personalization Stringsand Dynamic Content Blocks.How should an associate test if these emails are rendering properly before sending themout?

A. Einstein Content Testing
B. Subscriber Preview
C. Journey Builder System Optimization

Answer: B

Question 6

Which consideration should an associate keep in mind regarding the Marketing CloudEngagement All Contacts and All Subscribers lists?

A. All Contacts are included on All Subscribers once messaged via email.
B. All Contacts and All Subscribers are included on one list and cannot be separated.
C. All Contacts and All Subscribers are two separate lists with no overlap.

Answer: A

Question 7

Cloud Kicks uses Marketing Cloud Engagement to launch targeted email marketingcampaigns to potential and existing customers.What does the marketing campaign need to include in the email sends to meet CAN-SPAMrequirements?

A. Transactional Send Classification
B. URL link to privacy standards
C. Physical mailing address

Answer: C

Question 8

Northern Trail Outfitters has been running an email marketing campaign for 6 months. Thehead of sales wants to know how many new sales leads this email campaign is generating.Which marketing metric should the associate present to the head of sales?

A. Clicks
B. Conversions
C. Impressions

Answer: B

Question 9

The marketing team at Northern Trail Outfitters is exploring helpful features fromSalesforce and third parties to assist with their marketing operations.Which site serves as a marketplace with ready-to-install applications to extend Salesforceproducts and functionality?

A. Salesforce AppExchange
B. Salesforce Store
C. Salesforce Idea Exchange

Answer: A

Question 10

Cloud Kicks (CK) is sending an email to announce a new shoe to its whole customer base.CK informed its gold tier members last week and wants to avoid re-sending the email tothat audience.How should the marketing associate accomplish this?

A. Use the customer base data extension as the target and the gold tier data extension asexcluded.
B. Create a random data extension and suppress gold tier members from the customerbase data extension.
C. Use a data extension that includes only tiered members that opened the previous email.

Answer: A